Message from the Director

Major Milestones for School of Communication & Media

Choose from Four Majors August 2018 marks the end of a major curriculum revision process that the School of Communication & Media started in spring 2012.

In the 2011-12 academic year, students and business partners gave us feedback that supported moving away from one all-encompassing Communication degree to more content-focused majors that made the course-work focus clear to employers. While we started working on the curriculum revision process for separate majors in spring 2012, we kept an interdisciplinary aspect to our majors. A major in Public Relations, for example, still has the opportunity to take specific courses in Journalism as major electives. The key is to focus on those courses that support your track to graduation.

The Public Relations (PR) and Journalism & Emerging Media (JOUR) majors were the first to be approved by the Georgia Board of Regents. With final approvals this academic year, Media & Entertainment (MENT) and Organization & Professional Communication (ORGC) will be stand-alone majors effective fall 2018. Students petitioning for fall graduation can request to graduate under one of the new majors.

This is an exciting time, with the implementation of four majors to represent the unique focus of your course of study.

Effective this fall, the School will offer four undergraduate majors, a certificate in Multiplatform News Reporting, a minor in Crisis Preparedness, and a minor in Public Relations (for non-SOCM students). The Media and Entertainment major is creating partnerships with the Music & Entertainment Business certificate (MEBUS) and Georgia Film Academy (GFA). In the graduate program, we are offering a master’s degree in Integrated Global Communication and an online Digital and Social Media certificate.

Adobe Creative Campus Initiative

We are thrilled to be completing the first semester of our Adobe Creative Campus pilot. About 500 students were able to register for a one-year license to Adobe Creative Cloud at no cost to the students; these students are learning to creatively solve problems through the use of Adobe tools such as Spark, Premier, Photoshop and InDesign. This pilot promotes creative collaboration among student teams and ways to communicate messages visually using digital multimedia tools.

We look forward to displaying the best Adobe artifacts at the Sept.13 Communication Colloquium!

Watch for news about future opportunities through Adobe Creative Campus.

Dr. Barbara Gainey,
Chair, School of Communication & Media